Webshop settings

Webshop settings

What
Your own webshop can be customized and personalized in a certain way.

Where
Admin: Webshop & App > Webshop settings.


Introduction

In the webshop settings, your own webshop can be customized and adjusted to a certain extent.

This includes, among other things, basic information such as the name, URL, colors, fonts, images, and also a few tracking settings (e.g., for Google and Meta Pixel (Facebook Pixel)).

The available settings vary depending on the webshop version used. You can switch between Webshop version 1 and Webshop version 2 via the dropdown menu.




Test and live settings

There is also the option to first simulate/test your customizations, this can be done via the "Save for test shop" button at the bottom right, after which the test shop will be opened. In Webshop version 1, the bonus system and customer area can also be simulated.

Once the settings are satisfactory, click the "Apply to live shop" button at the bottom. For safety, you can also view the changes directly in the live shop using the "Call up the live shop" button at the top, if desired. Alternatively, this button can be used at any time to go directly to the webshop without manually entering/pasting the URL into the browser’s address bar.

Additionally, there are the "Discard changes" button and the "Load the latest version of the live shop" button at the bottom, which shows the date and time of the last saved state.


Additional information on tracking tools

For more information on setting up tracking tools, such as Meta Pixel ID (Facebook Pixel ID) or Google Analytics in the webshop, see:
  1. Set up Google Analytics for the webshop version 2
  2. Settings for the Meta Pixel ID (Facebook Pixel ID) in the webshop version 1 and version 2


The following sections show the available areas and their functions for both webshop versions, including example views (screenshots).




Webshop version 2

For Webshop version 2, the available sections are: "Basic settings", "Color settings", "Fonts", "Layout", "Header bar & banner", "Navigation", "Mobile bottom bar", "Footer", "Start page", "Item view", "Shopping cart & checkout", "Search & filter", "Profile", "Marketing & Social Media", "Tracking", and "Version".


Basic settings

Here you define the basic information of your webshop, such as title, description, language, and links (e.g., website or logo link).



Color settings

In this section, you define the color scheme of your webshop, such as primary, background, content, and status colors (success, error, etc.), as well as the corner rounding. Under "Advanced settings", additional color options can be configured.



Fonts

Here you set fonts, font sizes, and font colors for different text elements (body text, headings, buttons, etc.) for both desktop and mobile.



Layout

This section controls the general appearance, such as style (e.g., flat), clickable elements, corner rounding, icon sizes, and visual elements like logos, default images, and background images, including their display and position in the webshop.



Header bar & banner

Here you adjust the header and the position of the navigation and additional information, such as delivery/pickup times.



In this area, you configure the items and page navigation of your webshop, including commodity groups display and individual navigation entries with links.



Mobile bottom bar

Here you define the bottom navigation bar in the mobile view (mobile bottom bar), including icons, labels, and their actions (e.g., favorites, profile).



In the footer, you add important links such as imprint, data privacy, terms and conditions, contact, or other informational pages. If no link is provided, the corresponding entry will not be displayed.



Start page

This section controls the layout of the start page, e.g., which content is displayed, which images are used, settings for the store finder, and localization.



Item view

Here you define how items and categories (commodity groups) are displayed, e.g., the shape of item tiles, display options, and toppings.



Shopping cart & checkout

In this section, you configure shopping cart and checkout behavior, such as layout, input fields, and ordering options.



Search & filter

Here you manage how users can search and filter items, including the position and behavior of filter options.



Profile

This section manages the customer account, e.g., login options, display of orders, favorites, or additional features.



Marketing & Social Media

Here you add links to social networks, activate marketing functions (e.g., a coupon page or push notifications), and can embed app download links.



Tracking

Here you can integrate various tracking and analytics tools such as Google Analytics, Google Tag Manager, or Meta Pixel (Facebook) and configure cookie settings.



Version

In this section, you see the currently used version and can track the status of your webshop system.







Webshop version 1

For Webshop version 1, the available sections are: "Basic settings", "Color settings", "Layout", "Navigation", "Start page", and "Tracking."

Anything that cannot be configured within these sections, such as additional styling, must be adjusted by our support team for your webshop.


Basic settings

Here you define the basic information of your webshop, such as title, description, language, and SEO data. You can also optionally simulate functions like the customer area or loyalty program (bonus program).



Color settings

In this section, you set the core colors of your webshop, including primary, background, and font colors, as well as contrast color and corner rounding.



Layout

Here you manage visual elements such as logos, default images, and background images, including their display and position in the webshop.



In this section, you define the display of item navigation within the webshop.



Start page

This section controls the layout of the start page, e.g., which content is displayed, which images are used, settings for the store finder, and localization.



Tracking

In this section, you can integrate various tracking and analytics tools such as Google Analytics, Google Tag Manager, or Meta Pixel (Facebook).








    • Related Articles

    • Webshop and app settings

      What In the webshop and app settings, you define which order types are available, how orders are processed and displayed, and which texts are shown to customers. Where Admin: Webshop & App > Location-specific settings > General settings. Introduction ...
    • Webshop settings: Switching from webshop version 1 to version 2

      What This guide helps you efficiently upgrade your webshop from Version 1 to Version 2 while ensuring an appealing and functional online presence. Where Admin: Webshop & App > Webshop settings. (Previously under: Store > Webshop settings). This guide ...
    • Settings for the Meta Pixel ID (Facebook Pixel ID) in the webshop

      What The Facebook Pixel ID is a unique identifier that connects your webshop with your Meta advertising account. It is used to track user behavior (such as page views or purchases) and to optimize ads on Facebook. Where Admin: Webshop & App > Webshop ...
    • Store settings ("edit"/"add store")

      What In the store settings, you can adjust all system-relevant basics such as tax, POS, employee, delivery, and pickup settings to tailor your POS system to your specific requirements. Where Admin: Store management > Stores > Edit. (Previously under: ...
    • Switching from OWN webshop URL to webshop version 2

      What This guide describes how to switch from your own webshop URL to webshop version 2. Where Admin: Webshop & App > Webshop settings. Phase I - Configuration Phase In addition to your webshop version 1 URL (yourdomain.de), you will receive a second ...